Fear of God - The Athletics Atmosphere

Client & Design: Mazarine

In partnership with Mazarine, we crafted a captivating atmosphere for the Adidas brand, with three obelisks mirroring the Fear of God logo to symbolize the collaboration.

The space provided an immersive experience into Jerry Lorenzo's inspirations, featuring custom clothing displays that not only transformed the environment but also led guests into a room with large displays showcasing the ongoing relationship between Jerry Lorenzo and Adidas.